I’ve been invited to the White House to take part in a small business briefing this week. It’s a great opportunity, and I’m interested in learning from clients and readers what issues they think should be raised. Please comment (respectfully, of course).
Are you at DIA 06/20/2011
Forma is on the exhibit floor at DIA in Chicago this week. Feel free to come by booth #1362 to find out how we make the complex compelling.
Just a Commodity 06/14/2011
CROs need to differentiate themselves, or their offering is just a commodity. The easiest way to do this is through specialization.
Differentiating a CRO or CRM 06/10/2011
Differentiating a CRO or CRM: The problem with horizontal specialization is that it’s tough to get hired for end-to-end solutions.
Horizontal Specialization 06/07/2011
How do you differentiate a CRO or CRM? Horizontal specialization is one possible answer: proprietary software, a special process, etc.
Vertical Specialization 06/06/2011
Differentiating a CRO/CRM: The problem with vertical specialization is that growing beyond your therapeutically specialized niche requires a quantum (therapeutic) leap.
How do you differentiate a CRO or CRM? 05/28/2011
How do you differentiate a CRO or CRM? Vertical specialization is one answer, e.g., a therapeutic area expertise or a particular dosage form.
