About David Chapin

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So far David Chapin has created 168 blog entries.

Running a Life Science Social Media Channel

In the age of high-speed Internet, constant contact is considered normal. With a smart phone in almost every pocket, customers expect answers at the push of a button. Social media is a great way to communicate with customers quickly. According to Hubspot, 72% of adult Internet users use Facebook, 25% of adult Internet users use [...]

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What smart people know about life science content marketing

Are you smarter than all the best knowledge on Google? Smart people in the life sciences know the answer to that question: "No." But apparently there's a substantial number of people that think they're smarter than all of Google. Their actions tell me so. They don't have any thought leadership on their site and they're [...]

By |Sales, Uncategorized|

Talking Turkey

Does anyone else feel bad for Thanksgiving? That’s right... I feel bad for a holiday. Despite being the only holiday that most organizations give you two days off for, Thanksgiving is almost completely passed over. Think about it... stores barely wait for Halloween to be over before they become a winter wonderland. Personally, any holiday that [...]

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